Roy Roger'sRoy Roger's is the Italian brand that has been an icon of Made in Italy denim since 1952. Founded in Florence, it was the first brand to produce jeans in Italy and remains synonymous with quality, innovation, and authentic style. Each Roy Roger's garment is crafted with premium fabrics and artisanal craftsmanship to ensure durability, comfort, and a perfect fit. The collections range from classic jeans to denim dresses, to casual pieces like jackets, shirts, sweatshirts, and accessories, all featuring distinctive details like the iconic back zip pocket. Roy Roger's combines traditional Italian craftsmanship with contemporary trends, offering a versatile and long-lasting wardrobe, ideal for those seeking iconic, timeless pieces with an unmistakable style.